Android
Client: Android
Role: Concept, Art Direction
2017
Brand Refresh
Android Nougat needed a fresh redesign, as Google Pixel 2 was going to be released along with the newest OS Android Oreo. My role was to create a series of concepts that could inspire the new website direction, this was a unique experience working with top agencies and Google team in Mountain View headquaters.
Concept 1: Circle
Using a simple shape that could express, open frameworks, collaboration and union. Atributes embedded in android's DNA.
This shape is also found in android brand and iconic android "Bugdroid"
Concept 2: Character
Using a bold type character to help tell the story how android OS amplifies experiences, from TV, wearables, to security. I also explore multiple geometric shapes combined with type.
Concept 3: Hero
One of the areas the website needed a big redesign was simplifying the navigation. A minimal approach on navigation exposing one single "switch to" CTA supported by inspirational hardware devices, and unique software features.
Miscellaneous
I was also exploring other ways to expose "Bugdroid" in hero pages as well utilizing both animation, and illustration for more educational content.
Android Secure
During this embedded collaboration phase with multiple agencies at Google campus, I also contributed to other ideas, and projects related to Android brand, Android Security, Google Pay and Android One.
